Big content is more than Long form blog posts. There’s been lots of talk of the need for big content in a marketing campaign strategy, but what is big content? You may see many graphs such as the below showing that long form content is now the most shared content format, so is that what …
Author Archives: Freya Inston
10 quick ways to generate content ideas
With the ideal post rate of 3 times a week, and some people recommending tweeting or posting on Instagram 2 to 3 times a day, coming up with content is a real issue. So to add to the plethora of blog posts with top 50 content ideas for Instagram, or top 100 content ideas for …
Top 5 benefits of content repurposing
We all know content is king! Content marketing is one of the most effective methods of growing audience engagement, developing your brand presence, and driving sales. This is a recent guest blog post for fellow copywriter and blogger Gudrun Lauret, see the post here or continue below for more. According to CMI (Content Marketing Institute) …